Bushnell Partners Up with I2D Licensed Brands for New Lighting Gear


Portable lighting has become pretty important for me as I get more and more into night vision shooting. At the end of the night, when you want to clean everything up, using night vision devices really isn’t the best way to do things, and this is where products like the new Bushnell branded portable lighting equipment are. This new collection has everything from hall handheld lights to portable lanterns and of course the ever-useful headlamp! This new product line is due to the new partnership that Bushnell has made with I2D Licensed Brands, in an effort to expand Bushnell’s product offerings in the outdoor space.

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Bushnell Partners Up with I2D Licensed Brands for New Lighting Gear

OVERLAND PARK, Kan. –– Bushnell®, an industry leader in performance optics, is extending its relationship with I2D Licensed Brands to unveil a new line of portable lighting built to enhance any outdoor experience. With a focus on quality, durability, and innovation, the new product range includes a variety of essential lighting products designed to bring added confidence and convenience on your next pursuit.

“We are excited to introduce our new range of lighting products, designed to provide convenient, powerful light to outdoor enthusiasts,” said Eric Fassnacht, Bushnell Brand Manager for I2D Licensed Brands. “These new, high-quality lights are designed with features that will impress anyone that relies on their light to get the job done right every time.”

Power+ Hat Light and Headlamp: Illuminate Your Path with Versatility

Bushnell’s Power+ 300 Lumen Hat Light and 500 Lumen Headlamp offer unparalleled versatility for outdoor enthusiasts. Equipped with the ability to use either a Bushnell Power+ rechargeable battery or 3AAA batteries, these lighting solutions provide exceptional brightness and long-lasting performance with the ability to swap power sources on the fly.

Tactical Flashlights: Tough, Precise Light When It Matters Most

The 700 Lumen and 1500 Lumen Bushnell® Tactical Flashlights are engineered to provide powerful illumination when you need it most. The 1500 Lumen tactical flashlight, compatible with either the included Bushnell 18650 rechargeable battery or 2 CR123 batteries, delivers exceptional brightness and durability. For those seeking a more discreet option, the 700 Lumen tactical flashlight offers similar versatility. Both lights are designed to be compatible with standard 1 inch mounts and feature Type III Hardcoat Anodized bodies, glass lenses, and are IPX7 waterproof.

Rubicon Lighting: Modern, Dynamic Design

This innovative lineup features the 300L Headlamp, offering versatile lighting modes and automatic brightness adjustment; the 300L Lantern, providing uniform 360-degree illumination with adjustable brightness and deployable legs; and the 500L Rechargeable Flashlight, delivering powerful brightness and long-range visibility.

The new Bushnell camping products are now available for purchase at select outdoor retailers, Bushnell.com, and Amazon. For more information about these products and the complete Bushnell product line, please visit Bushnell.com.

Bushnell Partners Up with I2D Licensed Brands for New Lighting Gear

Each of Bushnell’s new flashlights, headlamps, and portable lamps is available for under $100 with the smaller multi-colored flashlights retailing for around $40 and the headlamps for around $50. What’s interesting is that Bushnell has decided to go with lights that operate off of common AA and AAA batteries as opposed to the industry trend of switching to internal, non-replaceable batteries. For more information and to see a complete list of specifications for each of Bushnell’s new lighting items you can visit this link here.

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